Values create culture, and culture eats strategy for breakfast.
Our Smart Rebel corporate culture can be described as follows: It is first of all a b.real culture. In our culture you can state your opinion. In our culture, questioning and disagreeing is rewarded. Every leader will take on the challenge! Important is to speak out about what makes us better. Secondly, we are a b.hungry culture. We are a performance culture. We don’t like standards, we love excellence. Achieving 120 % - this is us. Whoever works for us wants to change and create something. We tackle it. And last but not least, we are a b.brave culture. Have the courage to disagree and have the courage to challenge the CEO. I will take it. Have the courage to dare to do something new, to develop yourself. Many of our careers are internal talents. Because we question everything and challenge ourselves and our performance every day. Because we have the courage and honesty to address things we want to change.
Because we don't just talk, we act. That's why we are Smart Rebels.
